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“The goal was to stand out with humor”, how the Leganés club created a buzz with a cucumber-shaped trophy

L'Équipeabout 11 hours ago44 views
“The goal was to stand out with humor”, how the Leganés club created a buzz with a cucumber-shaped trophy

Summary

Leganés, a football club in the Spanish Second Division, is preparing to present its eighth Pepino de Oro, which could be translated as Golden Cucumber. A trophy whose shape panicked social networks and allowed the team from the Madrid suburbs to make headlines.

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